The Gala Dinner at Home

Street Soccer Scotland responded to the challenge of Covid-19 by taking one of their Gala Dinner online as a virtual event.

The Challenge

Physical events disrupted by Covid-19

Street Soccer Scotland’s Gala Dinner is one of the charity’s main fundraising events of the year.

Unfortunately, during the pandemic it was not possible to hold events in-person, which meant that the dinner and some other fundraising events were not able to go ahead as planned.

With fundraising disrupted by Covid-19, combined with a significant need for Street Soccer Scotland’s services, the team sought to find a way for the dinner to go ahead.

The Solution

Making the Gala Dinner into a virtual event

The dinner was taken online as a live stream, with guests invited to wear black tie attire and celebrity appearances from Andy Robertson, Sir Tom Hunter and Harry and Sandra Redknapp. Chef Nick Nairn even designed a set menu so that guests could immerse themselves in the evening!

The Text Giving keyword ‘SAMETEAM’ was promoted on-screen throughout the live broadcast, as well as being promoted verbally by the event hosts and prompted after key stories were shared, to ask for donations of £10.

“We wanted something that if you’re watching on your laptop, you can just pick up your phone, text “SAMETEAM’ and that would then turn into a donation. It was really simple and really easy.”

Rebecca Hook

Street Soccer Scotland

What was achieved…

Over £70,000 raised

The virtual event captured the imagination of supporters, who responded with generosity.

£10 suggested donation

The Text Giving call-to-action was displayed on screen throughout the event.

1st virtual event of its kind

This was the first virtual event of its kind that Street Soccer Scotland had organised.

Add Text Giving to a virtual event

Text Giving provides the perfect call-to-action for a virtual event. It’s simple, contactless and supporters don’t have to click away from the event in order to donate – they can just send a quick text and get back to enjoying themselves!

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